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Project Management for Start-ups

Written by Andy Trainer – Thu 22 Aug 2013

When many people think of project management, they picture large corporations, boardrooms and large-scale, multi-employee undertakings.

While it’s true that big companies already reap the rewards that project management strategies provide, many SMBs and start-ups are beginning to realise the benefits of improving output using project management.

A project management team does not have to include twenty team members; it can be just as valuable with just one.

For complete beginners, it's worthwhile attending an Introduction to project management workshop, but if you already know the basics then learning an established framework to use by becoming a PRINCE2 Practitioner or Agile project management Practitioner is the next logical step.

For start-ups, good project management skills can mean the difference between surviving and dissolving and although some methods do  not directly apply, many of the techniques, can help bring about more organisation and efficiency.

Let’s take a look at some techniques that you should be considering when starting your own enterprise.

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How to Use Project Management to Run Better Social Media Campaigns

Written by Andy Trainer – Mon 08 Apr 2013

Much has been said about the usefulness of Social Media within Project Management, but a topic that as yet seems to have been left untouched is how Project Management can help in Social Media Marketing campaigns.

Many of the principles and techniques that we teach in our Project Management Training, as well as on our PRINCE2 Course, can be applied to Social Marketing campaigns in order to improve their effectiveness and efficiency.

In this post we'll be taking a look at some and how they should be enacted.

Initiating a Project

The 'Initiating a Project' stage of PRINCE2 can certainly be applied to a Social Media campaign. This process effectively outlines the reasons for and initial format of a project.

With regard to a Social Media campaign, it would require an understanding of the goals you hope to achieve by engaging on this platform.

It would also set out the preliminary ideas as to how to go about enacting this, both from a strategic point of view (what sort of things will you post, who are you targeting) and from a logistical perspective (which networks will you use and how much.)

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