Are you struggling to stand out in a crowded online market? Break through the stream with a different form of content – eBooks. We’ve developed our eBook Training with InDesign Course specifically to meet the demand for creating content for tablets, mobiles and eReaders.
Publishing eBooks is ideal for content marketing in 2013. Web pages don’t cut it anymore; people read, move on and forget. eBooks are downloaded, stored and returned to – they’re usually better looking, more useful and more substantial than web pages or blog posts.
eBooks are perfect for brand awareness, building authority in your niche and even link building! One of the top uses for eBooks is for capturing data for email lists. By requiring basic information to download an eBook from your site, you can build up some great new sales leads, and you know what they’re interested in based on what they download! In fact, we have a free eBook for you to download all about InDesign paragraph styles, that was created using InDesign!
However! Publishing eBooks is not as easy as many device manufacturers make out. It’s not just a case of writing, hitting publish and marketing it. As well as design considerations there are formatting issues. Different tablets, eReaders and smartphones accept different file types, and different file types allow for different functions – from very interactive documents heavy with graphics and video to just text and links. On this eBook course you won’t just be learning the practical side, you’ll find out what your options are in a somewhat confusing market and be confident that you’re using the right tools.
As the industry standard tool for document layout and design, we believe that Adobe InDesign training is the best tool for creating and publishing eBooks.
However, being able to use InDesign doesn't mean being able to create eBooks. With our InDesign eBook course you will learn how to use your existing skills to create eBooks that meet industry design and publishing considerations.
With the wide range of devices and eBook stores at the moment there is a lot of discussion as to which is the best publishing format. On this course we discuss your options but focus on ePub as the most widely recognised format. ePub is one of the most supported file types for eReaders, and is easily converted into other formats for incompatible devices.
Can't make it to Brighton? We also offer in-company courses at your premises. Call us on +44 (0)1273 622272 to discuss your options and arrange a quote.
Before attending this InDesign eBooks course, you should first attend our 1-day InDesign Course or have equivalent experience using InDesign.
After attending our InDesign eBook training course you will be able to:
For in-company or private training please request a quote
eBook Training with InDesign
Price Starting From
£1,895.00 + VAT
This course can be run in-company anywhere in the world & we can tailor the content to focus on your requirements.
Marketers looking to use eBooks for content marketing, traditional publishers who want to enter the digital publishing market & designers who want to add to their existing skill set. Before attending our Creating eBooks with InDesign Training Course you must have attended our 2-day InDesign workshop or have a good working knowledge of Adobe InDesign.