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By Sue Hadfield
Sue Hadfield has taught assertiveness to staff and students as a English secondary school teacher for 20 years. Both to sixth formers and teachers.
Here at Silicon Beach Training we have Assertiveness Training in Brighton, Sussex, to build up your confidence and self-esteem, we also provide Train the Trainer Courses and Management Training.
Thanks Sue, co-author of ‘How to be Assertive in Any Situation,’ for this guest blog post.
How to Give Criticism
Even assertive people find it difficult to receive criticism. If you are the person giving the criticism you need to be aware of this and that the natural reaction of most people being criticised is to be defensive.
However direct, open and specific feedback is the only way to help people to improve. You are not doing them any favours if you don’t point out what they are doing wrong. Just remember that the intention is to get them to change – not to humiliate them.
- First choose the right place: criticising someone in front of others only adds to their sense of humiliation.
- Next the right time: it’s best to tackle things as soon as possible – if you let them build up it just gets worse – but make sure the time is appropriate (not when you are tired/others are around).
- Try to say something good alongside the criticism (PNP sandwich: say something positive: ‘I appreciate the way that you…’, then negative and then end on a positive note: ‘I’m glad that we’ve been able to….’
- Remember to criticise the behaviour not the person. So instead of saying that someone is lazy or unreliable say what they have actually done: ‘You’ve been late twice this week.’
- Give them chance to respond and repeat what they have said if they are justifying their actions: ‘You’re saying that you weren’t aware that…’ Ask for their suggestions for improvement.
- Check that your tone of voice/body language isn’t aggressive and make sure that you have their agreement before you leave the matter.
- If the person listens to you, and accepts your point, talk about the positive consequences so that you end on an optimistic note. Decide what you will do if the improvements don’t happen (but you don’t have to tell them).

By Sue Hadfield & Gill Hasson
Sue Hadfield and Gill Hasson have written and published two books together over the past year, you can order their latest book How to be Assertive in Any Situation
from Amazon. The book has been chosen as WHSmith Travel Book of the Month for October. This is great news for Sue and Gill as this means it’ll be the front of the stands at Gatwick and Heathrow, quite an achievement, by ordering their book we can help them achieve best seller status. Gill, of Brighton Journalist Works who sponsored our last photo competition, is running a Get Published course on Saturday October 30th, who better to show you the way to publishing success! To apply please email: gill@journalistworks.co.uk
Posted by Heather Buckley in Brighton, Human Resources, Management & Leadership, News, Personal Development on September 15th, 2010| No Comments »
If you need ITIL Training in Brighton, Sussex, and Certification, don’t miss out on our latest ITIL discount in November.
You can now book a place on our ITIL Foundation Training course on 15-17 November for just £695 + vat (normally £795) here at our training centre in Brighton.
The fees include all pre-course reading, materials, ITIL Foundation training, examination and certification – and our pass rates are among the best in the country.
We expect the course to fill up fast as usual so if you’d like to book call us as soon as possible on 01273 622272, or e-mail alistair@siliconbeachtraining.co.uk
Posted by Alistair Wylie in ITIL, News, Offers on September 7th, 2010| No Comments »
Silicon Beach Training offer a range of Social Media Training courses, we also offer SEO Training and Google Analytics Training in Brighton, Sussex.
Paper.li organizes Twitter links into an newspaper-style format. You can create Newspapers for your own twitter account as well as any other users or even for # tags.
I was sceptical at first but tried it out on our @SBTtraining twitter account. It makes looking for interesting stuff to read about so much more visual. I love it. Take a look at our ‘today’s paper’ Read the rest of "Easy way to read Twitter like a newspaper with paper.li"
Posted by Heather Buckley in New Free Resources, Social Media on July 12th, 2010| 3 Comments »
We provide regular Google Analytics Training, WordPress Training, and SEO Training in Brighton, Sussex, which you can book alongside Social Media Training
If you’re online, watch TV or have kids, you’ve probably heard of Justin Bieber, and hear it way more often than you’d like.
You can hardly boot up without Justin Bieber appearing somewhere on your screen. For some reason (probably because he’s cute!) he has been the victim of many an Internet hoax. The Internet played an enormous part in Justin’s fame from the outset. Bieber, whose mother began posting home-made videos of him singing on the Internet when he was just 12, was stumbled upon by marketing executive Scooter Braun on YouTube who asked him to make a demo. He subsequently signed a deal with island records and was soon plastered all over the Internet thanks initially to YouTube.
Because of his pull and the amount of times he is searched for on the Internet he is now the subject of many an Internet hoax. Recently the Justin Bieber Death Hoax and the Justin Beiber Korea Tour Hoax. these hoaxes fuel the news and his name spreads like a virus through the networks.
Download plugin for Shaved Bieber!
Well some have heard enough, they want to scrub their Internet experience clean of Justin Bieber. As a result one One FireFox developer named Greg Leuch has created a FireFox add-on to help achieve this goal, at least in Internet searching and browsing.
The extension is called Shaved Bieber and it will censor any mention of Bieber from your search. Justin is not the only thing that you can obliterate, a bookmarklet is also available to allow custom censoring of pages.
The tool even helps hide images of Justin Bieber so you don’t have to look at his cute face any more.
Posted by Heather Buckley in News, Sales & Marketing, Social Media on July 8th, 2010| 3 Comments »
Thinking of hiring a Social Media Agency? Things you should know….

Social Media Trainer Claire Stokoe
This blog features Social Media trainer Claire Stokoe – see our wide range of courses here: Social Media Training in Brighton, Sussex . We provide regular WordPress Training, Google Analytics Training and SEO Training which you can book alongside Social Media Training for a big discount (see training offers), or we can provide bespoke training for your precise needs.
Read on to hear Claire explain what aspects of Social Media should be done in-house rather than by a digital agency and what can go wrong when businesses do outsource their social media marketing.
Read the rest of "Why Digital Agencies mess up Social Media"
Posted by Heather Buckley in SEO, Social Media on July 7th, 2010| 9 Comments »
Best iPhone apps for Project Managers

The other month I got my very first smartphone, in the form of Apple’s iPhone! I first really didn’t know where to start when it came to picking the best and most useful apps, so I asked my friends on Facebook, LinkedIn and Twitter for help. Thanks to everyone who contributed. Where there were rival apps I’ve chosen the one that was cheaper. Hope it’s useful – let me know if I’ve missed something.
Silicon Beach Training offer a range of Project Management Training courses including PRINCE2 Training in Brighton, Sussex. We also offer a popular range of Social Media Training courses. If you’re a lover of all things iPhone don’t miss our general list of iPhone apps for Business.
Read the rest of "iPhone apps for Project Management"
Posted by Heather Buckley in Project Management on July 7th, 2010| 1 Comment »
Top Tips for freelancers: how to keep Project Management simple
Working as a freelance Project Manager requires excellent time management, communications, stress management and planning skills. It also requires good self-motivation and discipline. Here are our top tips to help you keep your cool as a Project Management freelancer.
We also write regular guest blogs on PRINCE2 Training, Project Management Training and Social Media Training in Brighton, Sussex - get in touch if you’re interested.
Read the rest of "Keeping Project Management straightforward when freelancing"
Posted by Andy Trainer in Project Management on July 5th, 2010| 1 Comment »
5 businesses you can start for/with the neighbours
Silicon Beach Training offer a wide range of Business, Management and IT courses – including PRINCE2 Training, Social Media Training and Six Sigma Training – all in Brighton, less than an hour by train from London. Thanks to Emma Jones from Enterprise Nation for this guest blog post.
A recent report reveals the UK is less than half as neighbourly as it was three decades ago with 49% of Brits saying people know more about their favourite celebrity than they do about their neighbour. But neighbours can make for good business; Emma Jones suggests we get to know them and offers five business ideas that are plain perfect for the folks next door.
Read the rest of "5 businesses you can start with your neighbours"
Posted by Guest Blogger in Business Skills, Guest Blogs on July 5th, 2010| 1 Comment »