5 Reasons to Make your Company Logo Mobile

In this guest post, Avery Petersen discusses the merits of a company logo as a background for mobile devices. The obvious advantage is brand recognition on employee mobiles, but what if you were able to get brand recognition on everyone’s mobile? The best way to do that these days is through mobile apps. Especially with the news that a staggering 1.2 billion apps were downloaded in the last week of December and predictions that 1 billion weekly downloads will be the norm in 2012. Creating a great app means a huge number of people using your content with word of mouth helping out a great deal. However, app development is a tricky business. That is why we provide a range of mobile development courses including iPhone App Training and Android App Training. Both courses teach delegates how to create and market apps and are prefect for businesses that want to take advantage of the mobile boom with an in-house mobile developer.

In advertising, the possibilities are endless. For as many places for people to be reached there are just as many ways to reach them, if not more. Every interaction a company or business owner has with the public is a possibility to advertise your company and brand. Therefore, more emphasis has been placed on utilizing your everyday human interactions to advertise. With so many people in the world, you want to reach as many as you can. This has sparked a trend to include a company’s brand or logo on mobile devices. Here are 5 reasons to make your logo mobile.

Effortless Advertising

Everywhere you go, everyone you meet can easily become a potential customer. If you are at the local coffee shop and have your company logo on your mobile phone or tablet, you are advertising during your morning coffee. It is that easy. Everyone who walks past you and sees you checking your phone or using your tablet will see the logo and spark curiosity and interest.

Examples of mobile logos

Word of Mouth Advertising

If you have customers who are satisfied with your products or services, they may want to help you advertise your company. With your mobile logo wallpaper you can send it to your customers to use on their phones. This is a great way to remind them of their great experiences with your company and allow them to share that with others.

Mobile Email Advertising

Phones are getting smarter each year. With these phones basically functioning as computers, you can do just about anything on them, including email. By having a mobile logo wallpaper designed, you can add it as an attachment when emailing customers or affiliates. This creates a custom signature that identifies your brand.

Employee Recognition

If you have a fleet of employees constantly on the go, your mobile wallpaper can blanket the streets. By uploading them on all of your company mobile phones you create employee recognition and advertising opportunities while they are out on the job. This also allows for your logo to be seen while your employees are off duty and carrying their business phone with them.

Versatility

Due to the wide variety of mobile phones on the market, your logo wallpaper would be highly versatile. You can use it everywhere from just a mobile wallpaper, to an email signature, to even a web image. This is also handy when printing business cards, letterheads and other stationary to help solidify your brand. In design logos are created to be scalable and allow for implementation in many forms.

Taking advantage of any opportunity to advertise is in every business’ interest. If you are proud of your company, enjoy the chance to spark conversation about it, or just like to proudly fly your company colors, a mobile logo could be what you need. If you are still staring at the same default wallpaper that came with your phone, personalize and professionalize it with your own company mobile logo.

Avery Petersen has been working as a marketing consultant for over ten years. He consults with his clients on how to stand out in a crowd. He trusts the professional logo designs of logomojo.com.

Related posts:

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3. Adding a logo to your Website
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Related posts:

1. How to make the most of staff appraisals
2. Being Assertive can make you happy!
3. Adding a logo to your Website
4. Making logo a click-able link to homepage

Tags

advertising for mobile, android apps, iphone apps, logos for mobile, mobile advertising, mobile development, mobile logos, mobile optimisation

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