You’ve pretty much all heard of Google Analytics, right? But do you understand it? If you are a GA newbie, possibly not. We do run some great one day Google Analytics courses here at Silicon Beach (beginners and advanced), but if you just want to dip your toe in and learn some of the lingo read on.
Before you get down to the nitty gritty data, graphs and conversion rates, you must first know your Bounce Rate from your Benchmarking. So we've gathered up all the gobbledygook and it’s meanings to help you get to grips with it. We don’t want you to end up like this cat. So let’s get started…
Andy Trainer
1 Dec 2015
There's no denying the utility and effectiveness of Google Analytics as a means to better understanding the way users interact with your website. Among all the features that GA has though, Real-Time Reports are often a bone of contention; it's a matter of dispute as to exactly how useful they are.
I decided to ask some experts for their views on the matter to try and get some answers.
On our Google Analytics Course you'll learn exactly how to make the most of its impressive features to maximise your online efforts, including Real-Time reports.
So let's take a look at what the experts say:
Great for Testing
A key theme that seemed to crop up regularly was how many found real-time reports useful for testing technical aspects of a campaign, whether that's for code, tracking or links.
@AaronCharlie Great for testing code, 'walking the shop floor', and getting non-experts interested in analytics. Underrated reports.
— dan barker (@danbarker) July 26, 2013
very useful for checking new tracking (e.g. events, goals, etc.). Also for testing emails to make sure all tagged links work — Dara Fitzgerald (@darafitzgerald) July 26, 2013
Aaron Charlie
2 Aug 2013