Sales Training

2 days - private courses from £1650 + vat

Check out the Free Sales Guide in our Free Resources section

This 2-day Introduction to Sales training course has been designed to develop the sales and service skills of any sales or service person working in face-to-face or telephone sales. The Sales course content covers all of the essential elements required to build effective rapport, understand the customer’s needs and gain commitment to a sale. The sales through service approach that is developed in this sales course is guaranteed to increase sales and customer retention levels.

Sales Training Course Objectives

This interactive Sales course provides delegates with the key skills required to deliver excellent customer service to all prospective and existing customers in order to maximise the sales potential of any SME.

Sales Training Course Content

  • Characteristics and behaviours of an unsuccessful sales person
  • Characteristics and behaviours of a successful sales person
  • Managing your attitude
  • Effective communication for face to face and telephone sales
  • Positive and negative language
  • Before the sales meeting/call
  • Recognising a sales process
  • Developing a powerful introduction
  • Managing customer responses
  • Fact - finding.
  • Wants Vs Needs
  • Effective questioning techniques to gain information and control the call
  • Developing our listening skills
  • The buying journey
  • Creating the desire
  • Presenting the price
  • How to gain commitment to the sale
  • Identifying smokescreen and real objections
  • How to handle objections
  • A departure to remember
  • Developing a personal action plan

Sales Course Prerequisites

Anyone new to a sales/service role will find this sales training course very valuable as will any experienced sales/service person wishing to refresh or update their existing sales knowledge.

Sales Training Course Recommended Reading

The Sales Bible: The Ultimate Sales Resource - Jeffrey Gitomer – buy from amazon

Download course outline as pdf.

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