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Every SEO Person Needs This in their Link-Building Toolkit
Link building is the process of trying to manipulate the inbound links that are directly aiming towards a site. It is an essential part of an SEO campaign but a lot of SEO people do not use or have the essential tools to do the job properly and thoroughly. Even so, the people with the right tools still don’t use them to their full potential and are making life difficult for themselves.
If you want to learn more about building your own spreadsheet then take our Excel Training course ( we also offer advanced excel training), also if you want to learn more about Search Engine Optimisation, then try our SEO Training course in Brighton, Sussex.
I have created an Excel document and a Word document to help you with your link building campaign. The Excel document includes different worksheets with different lists in to enter your data as you go along. For data entry, Excel will always be a useful tool to use as it allows you to switch from cell to cell while entering data with ease.
Normally, link building is an on-going practice and from time to time it can get boring and repetitive, but if you keep it all organised then you will find it a lot easier. Also, if you need to get someone else to do the link building for you, with these resources, you can easily pass on what you have done and they can just pick up where you left off.
You can download the resources at the bottom of this page, but here’s a breakdown of what is in them and what you should be considering when starting your link building campaign – Read the rest of "Free Excel and Word documents for your Link-Building Campaign"
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Posted by Heather Buckley in Excel Training, SEO Training, Social Media Training on October 1st, 2010 | 2 Comments »
Ever get intimidated by the fast-pace of Social Media? Ever feel you’re wasting time trying to keep on top of it all? Well fear no longer! We’re giving away a free Social Media Schedule PDF download, that we usually provide on our Social Media Training courses.
To accompany this, we’ve already posted a suggested timetable on how you can manage your Social Media activity. Of course, if you’re still struggling, our interactive Time Management Training and Stress Management Training courses are worth a look.
Not sure why you’d need a Social Media Schedule? See this video of Heather explaining why you must “remember the End Game” when Social Media Marketing.
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Posted by Natasha Stone in Social Media Training, Time Management Training on June 18th, 2010 | 4 Comments »
Is Social Media really free?
Social Media Training course excerpt 1
This is the first post of several free videos from Silicon Beach Training’s Social Media Training course, which we run regularly in Brighton along with various other courses such as Photoshop for the Web Training, Blogging Training and SEO Training.
Read the rest of "Social Media Training: is Social Media free?"
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Posted by Natasha Stone in Social Media Training on May 11th, 2010 | 6 Comments »
Dreamweaver is the industry standard web editor that allows you to design and build websites. It can create anything from a small one-page site to a database driven e-commerce site with thousands of pages. Dreamweaver is a What-You-See-Is-What-You-Get (WYSIWYG) editor, which means you can lay out your website as you want it to look, and Dreamweaver will write the HTML code for you. What’s more, the latest version (CS4) will write code that is compatible with all browsers, or “standards-compliant”.
These hands-on tutorials provide a solid introduction to Dreamweaver basics.
This Dreamweaver Training Tutorial is in seven parts. Each part builds on the last, so you should progress through each section in sequence.
Look at Silicon Beach Training’s really comprehensive tuition in how to build quality sites with Dreamweaver, it’s best to attend an instructor led Dreamweaver training course taught by a professional.
Silicon Beach Training offer a wide range of Web Design Training courses, including a comprehensive 2-day Dreamweaver Training Course in Brighton, Sussex.
This forms part of the popular Web Design Week Training Package, which provides a comprehensive introduction to Web Design using the inustry standard tools.
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Posted by Aaron Charlie in Dreamweaver Tutorial on February 18th, 2009 | No Comments »
Start off by opening up Excel 2007 by double clicking on the icon, either on your desktop or via the Programs list from the Start menu in the bottom left of your screen. All of this is covered in our Beginners Excel Course in Brighton, Sussex.
At the top of the Excel window is the title bar which will display the name of the workbook you are working on (Excel files are called Workbooks!). The default name for for a new Workbook is ” Book1″.
To the left of the Title Bar is the Quick Access Toolbar. This tool bar provides shortcuts to the most frequently selected tools. It looks like this:
If this is your first time using Excel then the bar will be set to its defaults: Save, Undo and Redo.
Undo will delete the action you have just taken and go back to what the situation was previously (useful if you make a mistake!)
Redo reverses the effects of pressing “undo” (if you decide it wasn’t a mistake after all!)
Save will initially prompt you to give your Workbook a name (something more exciting than Book 1!) and a location to save it in. After you’ve saved your Workbook for the first time, pressing “Save” again will save any updates you have made to the same file.
Located in the top left hand corner of the Excel Window is the Microsoft Office button. Click here to select from a variety of tasks from a drop-down menu including “Open”, “Save”, “Save As” etc… If you’ve worked with other Office product’s you’ll be familiar with these options.
In order to work well with Excel you have to give it the right instruction, and most of these are available on the ribbon. The ribbon is located below the Quick access toolbar across the top of the window. The ribbon is made up of lots of different tabs which display their corresponding command instructions when clicked. These tabs allow you to issue commands, access menus or access dialog boxes. There is also a “dialog box launcher” that, when clicked will offer additional commands that you may wish to use. Here is a picture of the Ribbon:
Excel Ribbon
Click image to view full size
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Posted by Alistair Wylie in Excel Training on May 1st, 2009 | No Comments »
Microsoft Excel Workbooks are made up of Spreadsheets. A Spreadsheet is organised into rows and columns of cells. The columns lettered and the rows are numbered. These numbers and letters combine to give each cell an address (e.g A1). All of this is covered in our Beginners Excel Training Course in Brighton, Sussex.
The contents of each cell can be entered via the formula bar. This is divided into two parts: the left side of the formula bar shows the cell address, and the right side shows the information that the cell is holding. If you can’t see the formula bar, select the “view” tab in the top menu and click the formula button in the show/hide section.
You can also see the total, mean, maximum or minimum of any numbers or cells by highlighting them and looking at your status bar. This is located at the very bottom of your excel window. If you wish you can also change the information the status bar gives by right clicking on the status bar and choosing its options in the Customise Status Bar Menu.
Excel Status Bar
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Posted by Alistair Wylie in Excel Training on May 1st, 2009 | No Comments »
The first thing that you will need to learn is how to move around a Spreadsheet. One way of doing this is to use the arrow keys on your keyboard to highlight a particular cell. The highlighted cell has a thicker black border than the others. Using the arrow keys you can move the selected cell up, down, left or right one cell at a time. You can also use the page up or page down keys to move a whole page at a time. All of this is covered in our Beginners Excel Course in Brighton, Sussex.
It’s easy to lose track of where you are in a spreadsheet – at any time you can hold the “Ctrl” key the “Home” keys together to return the selected cell to the top left of the sheet (cell A1). If you are new at this then it is worthwhile practicing this for a few minutes before continuing so as to get a better feel for moving around.
For a quick and easy way to locate a cell press the F5 key. This will open the “go to” box, where in you can enter the address of the cell that you want to go to, and be taken there immediately. Alternatively, you may find it easier to use the left part of the Formula bar at the top of your spreadsheet. Just type the address of the cell (e.g A1 or C4 etc…) and press enter
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Posted by Alistair Wylie in Excel Training on May 1st, 2009 | No Comments »
In the last section we explored how to select one cell at a time, however there are times when you might want to select a group (or “range”) of cells together. All of this is covered in our Beginners Excel Training Course in Brighton, Sussex.
There are two ways to do this. The first is to simply press and hold the left mouse button and then drag the curser over the area which you which to highlight.
The second way is to highlight one cell (for example A1), and then press the F8 button on your keyboard. When you have done this the “Extend Selection” notification will appear on you status bar. Now select the last cell you which to highlight by clicking on it with your left mouse button and the computer will then highlight all the cells in between those two points. For instance if you click on A1 then E13 then all the cells between those two rows and columns will now be selected. Try it now!
In order to highlight more than one separate area at a time you can hold down “Ctrl” whilst using the dragging technique described earlier. Also if at anytime you want to completely clear your spreadsheet of all highlighted areas then press Esc.
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Posted by Alistair Wylie in Excel Training on May 1st, 2009 | No Comments »
