Today saw the Brighton Dome filled with over 1,000 SEOs from all over the country and as far afield as America and Thailand for BrightonSEO 2012.

Read our massively comprehensive write up of the day which we had to split into five posts:

• ‘Ask the Engines’ Panel (This one!)
• Brighton SEO Morning Session
• Brighton SEO Afternoon Session
• Brighton SEO 20×20 Presentations
• Author Rank: More Important than Panda (James Carson Write Up)

For each session we’ve highlighted our top 5 takeaways from every talk.

We caught the whole panel on video and have uploaded it for those of you who missed the day or want to watch it again. It’s long at 40 minutes but we thoroughly recommend it for any SEOs who want an insight into what the search engines are planning:

In honour of the event, Brighton pier has been used as the background for Bing today. This shows how far BrightonSEO has come from a room above a pub so kudos to Kelvin for that!

First up was the discussion panel, a chance to ‘ask the search engines’. This was a chance for SEOs to direct their questions directly at Google (Pierre Far) and Bing (Dave Coplin) and find out what they really think. Representing the search industry itself were freelancer Rishi Lakhani and Martin MacDonald.

If you want to learn more about SEO or train up your staff to understand it better then you should take a look at our SEO package deals. As shown in this post, SEO isn’t enough for rankings these days and your content and social strategies are just as important. Combine SEO training, Social Media training, Content Marketing training and Google Analytics training for 5 days of SEO insight and a great discount!

Read the rest of "BrightonSEO 2012 – Ask the Search Engines"

Posted by Craig Charley in Blogging & Content Marketing, Brighton, Marketing, News, SEO on April 13th, 2012| 5 Comments »

Timeline was originally for developers only, then became public but only through opt in. Now, they’re forcing it on everyone. As of this week you don’t have a choice – make the change or get off Facebook (find out how to do that at the end of the post!)

Now that Facebook are thrusting their new Timeline profile structure on to all who haven’t already upgraded to it we thought it would be a good time to give a full rundown of what you can do with it, so you can have full control over your virtual story of your life.

We have covered how to customise your profile, how to manage your privacy settings, any new features that have been rolled out since our last post and how to delete your account. Because there’s so much info we’ve provided a helpful contents list to help you navigate to the right section!

If you’re looking to use Facebook as a marketing tool then you should come on our Social Media course. This 2-day workshop is perfect for learning how to use social media for marketing and can be booked as a package with SEO Training and Content Marketing Training. Call us on 01273 622272 to hear more about the course or to discuss your training requirements.

Update: This post has been updated to include some even newer updates recently made by Facebook.

Read the rest of "The Complete Facebook Timeline Guide"

Posted by Aaron Charlie in Marketing, News, Social Media on February 3rd, 2012| No Comments »