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Is Google About to Start Showing rel=publisher in SERPs?

Written by Aaron Charlie – Mon 30 Jul 2012

UPDATE JULY 2014: Google has now withdrawn authorship photos from SERPs. With this in mind it is unlikely that publisher info will start showing. We still recommend implementing authorship & publisher markup as results will still have a byline and your content will rank better for your Google+ connections.

Recently, while testing out some new titles and markup for our Photoshop courses using Google's Rich Snippet Testing Tool, I was surprised to notice a new addition to the preview:

rel-publisher-in-serps

This will be a familiar sight to those who have marked up their blogs with rel=author already, which we highly recommend. Author info in SERPs is highly visible and many sites (big and small) are seeing a marked increase in click through since implementing author markup. Pages with author markup look similar in the testing tool but usually show the author info on the left of the result in SERPs:

authorship-markup

As yet, I haven't found any example of Publisher information appearing in SERPs but if Google is showing it in Rich Snippets previews it can only be a matter of time before they go live.

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