You can read Peter Handley’s review of BrightonSEO here – and we’ll be posting more from the event on this blog later in the week. Silicon Beach Training offer a complete range of Web Design Training and Social Media Training courses.
Here’s our summary of what Cookies are – along with a clip of Nikki’s demonstration.
What is a Cookie?
A cookie is a small text file sent to your computer via your web browser when you visit some websites. They store information about you like where you went and what you clicked on, which is used when you revisit the site.
What do Cookies do?
Cookies can do many things – for example:
Remembering purchasing information
Recording your viewing preferences
Storing results of online quizzes
Once downloaded by your browser, a cookie will sit on your hard drive until the next time you visit the same website.
Without the cookies the web server would have no way of knowing that you had been to the site before unless you logged in with a username and password.
* Cookies allow web servers to remember you.
How do cookies work?
Here Nikki from Fresh Egg explains how Cookies work at BrightonSEO with a little help from her friends.
According to Twitalyzer Silicon Beach Training is the 4th most influential twitterer in Brighton. Gee thanks, we must be doing something right, and we are the most generous!
The MetOffice warn us of another 5 days of snow and below freezing temperatures. The Brighton bus services are as precarious as the pavements, and you are the only one that actually made it into the office. Time to make the same excuse as everyone else, it’s a “snow day”!
But don’t hide at home. Instead, head to your nearest cosy café or pub with wifi and work from there. No excuse not to be online, Social Media is definitely not having a snow day.
Here is a list of my favourite free wifi across the centre of Brighton, from Kemp Town to Hove. They all have a great laid back atmosphere that might make you want to stay for longer than planned.
Kemp Town Bookshop
Independent little gem of a bookshop with a cosy and quiet café on the top floor. Hot drinks, grilled sandwiches and a range of cakes will keep you feeling warm throughout the day.
91 St. George’s Road, Kemp Town, BN2 1EE. Find it here
To help kick start the New year for Businesses, Silicon Beach Training are offering our Social Media Course on January 21st for only £150 + vat (normally £225) to any of our Twitter Followers (follow @SBTTraining), or Facebook Fans (go to http://www.facebook.com/SiliconBeach and become a fan).
It can be intimidating to get started, and making the time can be difficult, so it’s the sort of thing that gets put on the back burner, really you cannot afford to put it off any longer. Our Social Media Training will offer you some tangible, practical resolutions that will help incorporate social media into your daily routine.
Setting up your Facebook, LinkedIn and Twitter accounts are part of the prerequisites of the course as we don’t want to waste you time showing you how to fill in boxes, so if you set up an account just to get your discount you’ve already made a start. We want to show you how to engage with your audience and increase sales.
1. Social Media will Play a More Important Role in Politics.
Look at the success of Barack Obama, and the millions Simon Cowell is preparing to make letting the masses have a say in political debate. People will challenge government using social media to bombard official and unofficial political virtual spaces with protests, petitions and messages.
2. Social Media becomes Mainstream in Business
SME’s will have to change their marketing strategies to include social media networking. Many new positions will be created and roles changed, there will be an initial skills shortage followed in a few years time with a skills surplus. Soon almost everyone will be using social media for business, just like almost everyone has a website.
3. Early Social Media Adopters Reap the Benefits
Those Businesses that invest early in Social Media will reap the rewards, latecomers will struggle to catch up. If you need to get started soon we have a Social Media Course running in January!
Men beware – talking to women can severly impair your memory!
Forty men took a memory test both before and after chatting for seven minutes with a female or male. They were then asked to paticipate in a simple memory test. Those who conversed with woman prior to the test showed a deterioration in performance, and that their impairment increased in line with how attractive they perceived the woman to be. Those who talked with a male experimenter showed no deterioration. Male participants who admitted they were more concerned by creating a good impression were the ones who were most impaired. Similar tests were conducted on women but they were unaffected whether they chatted between tests to a man or woman.
10 years ago I was writing my dissertation on Women and the Internet. It was a revelation then how women were using this relatively new medium (new as in ‘popular and accessible’) to communicate, connect and network. Previously technological gadgets, including computers were largely bought by men, toys for boys. The Internet changed all that. Last night I attended a talk by Miss Aniela, who’s rapid rise to fame was due to her immersion in Social Media, firstly by using Flickr and more recently Facebook and Twitter. Those interested in building up their online presence using Social Media may be interested in our one day Social Media Training coures.
Now 10 years after the internet changed the way women interacted with computers another wave of change is upon us. Social Media networks have seen phenomenal growth in terms of numbers of users both for individuals and business. The biggest growth can be seen in the number of women using social networks on a regular basis. Women now outnumber men on the following networks:
Women who blog were asked what motivated them to blog these were the results:
76% for fun
73% Express myself
59% Connect with others like me
54% Personal record or diary
37% To give advice/educate
33 % Positive reactions and feedback from my audience
29% Establish or contribute to a community
25% To reach large audience
22% To persuade others/advocate
21% Promote my skills or my business
17% Earn money
I think, although I have no data to back this up, that if you asked most businesses why they would consider using social media to promote their business you could practically reverse the above stats. It’s not that it’s a bad thing to want to be successful in business, to want to promote yourself, or to make money or sell – It’s just that in order to do do these things using Social Media you need to do the other stuff first – listen, give, communicate – otherwise it wont work.
Want a free place on one of our public training courses? Fancy something creative like Photoshop Training or Dreamweaver Training, something practical like Time Management Training or brush up on something more technical like VBA for Excel Training. A full list of public courses can be found on our training dates page (only courses with a maximum duration of two days can be claimed as your prize)
Enter our simple retweet competition on Twitter to be in with a chance!
It’s Really Easy to Enter
The only thing you have to do is to Retweet our competition invite on twitter.
RT: Win Free Training – @SBTTraining is giving it away! Visit http://bit.ly/2sCAJh for more info!
(click on this for an easy retweet)
Just make sure your tweet contains our Twitter name (@SBTTraining so we can track you as a contestant) and a link to this blog post (of which http://bit.ly/2sCAJh is a short version)
We will DM the winner so make sure you follow us @SBTTraining.
That’s all you have to do. See? Entering is very easy!
